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About

The DNA of Powersports

See how Gary Gustafson has steered the industry

The best track record in all of powersports consulting!

 

Here are some quick facts about Gary Gustafson
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  • In "New Theory of Everything" blogs for powersportsbusiness.com outlined how to excite new riders to get into off-roading, get land owners to pay for riders to access their property, and run the business without inventory so more money is freed up to spend on design and marketing.

  • One of the first people to drive the first Polaris Ranger ever built and handled electrical system design and general problem solving on the Ranger UTV program from it's inception in the mid-1990s through 2003. 

  • Holder of eight United States Patents including the patents for Ride Command and RiderX with more pending.

  • Mentored the business start-up that won the 2018 Motorcycle Industry Council Gas Tank competition.

  • Won the 2005 "New Snowmobile Technology of the Year" award from American Snowmobiler for the Cat Comm 2-way radio and entertainment system .

  • A member of the Motorcycle Industry Council since 2010 and of the MIC Electric Vehicle Task Force and the SAE starter battery committee.

  • G-Force Consulting has had more than 100 professional clients since it's inception in 2005.

  • Experience with litigation in Minnesota, Wisconsin, Texas, Kentucky, Ohio, North Carolina, California and many more.

  • Expert testimony experience at the International Trade Commission in Washington, D.C.

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